What About First Breakfast?

Led by ImpulseSV, Minecraft streamers from around the world celebrate their love for both Minecraft and Lord of the Rings in a 24-hour stream loaded with Lord of the Rings-inspired content such as movie marathons, and scene recreations on the Minecraft Middle Earth fan server.

Client

No Kid Hungry, Minecraft Middle Earth

Type

Digital Event

Year

2021

Process

I recruited Minecraft and Lord of the Rings-adjacent streamers to band together their communities and give their axes for the cause. This also included coordinating stream schedules for press release announcements, creating an original stream kit of resources for streamers, and serving as the point of contact during and following the event. I managed the internal Discord server to communicate with the Minecraft Middle Earth team during the planning phase of this event.

Outcome

https://tiltify.com/+minecraft-middle-earth/what-about-first-breakfast

https://www.whataboutfirstbreakfast.com/

Goal: $100,000.00

Total Raised: $104,582.00

Average Viewers: 400

Total Views: 55,255

Watchtime: 86,447 hours

Other work

Let's do something cool. Drop me an email.

→ kstein0119@gmail.com